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Give Aloha 2017

“Thank you for having this program and allowing our organization to participate.  I just wanted to thank you.”  These were the actual words from a very brief but heartfelt phone call from a participating organization’s member.  Now in its nineteenth year, Give Aloha is one of the most anticipated programs for the many organizations who benefit from the generosity of our loyal customers, the Western Union Foundation, and Foodland.  

As the saying goes, “Lucky you live Hawaii.”  We are truly so fortunate to live in Hawaii, but not just because of the exceptional weather and food.  It’s that people care about making Hawaii a better place in which to live.  So if you would like to give aloha and help an organization, simply follow these 3 steps:

1. Show your Maika‘i card at checkout.
2. Give the participating organization’s 5-digit code number.
3. Tell the cashier how much you’d like to donate, up to $249 per organization. The amount will be added to your grocery purchases.

It’s that easy! Plus, your giving will be increased by a matching gift from Foodland and the Western Union Foundation, who together will be matching customer donations with more than $300,000 for all organizations combined.

Since its inception in 1999, Give Aloha has raised more than $27.3 million.  The funds raised allow for a wide spectrum of benefits and services that nearly 700 organizations are able to provide annually – including enhanced educational programs, protecting the environment, spiritual teachings, culture and the arts, technology, athletic programs, and health and human services, to name just some.

View the list of 2017 participating Hawaii non-profit organizations.

2017 Total Raised to Date: $ 682,945.43 (as of 9/14/17)

Learn more about how our program works.

Spread Aloha with Give Aloha -- and together, we will continue to build a better Hawaii!